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Guidance
Lesson 4/57
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Study Time: 60 Min
Course:
Diploma in Business Administration
Guidance
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Major General Dr. Ahmed Al-Badri
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Class Sessions
1- Basic concepts of business management
2- Planning
3- Organization
4- Guidance
5- Administrative oversight
6- Management in individual enterprises
7- Management in small and medium enterprises
8- Management in giant organizations
9- The concept of entrepreneurship and how to choose a project idea
10- Writing a business plan for the project
11- Applied studies and practical cases
12- Vision, mission, values and goals
13- The importance of strategic business management
14- Strategy formulation
15- Strategy implementation
16- Strategy evaluation
17- Leader qualities and leadership styles
18- The difference between leadership and management
19- Decision making and problem solving
20- Decision making steps
21- Problem Solving
22- Marketing management concepts
23- E-Marketing
24- Marketing mix
25- Segmenting the market and choosing the appropriate segment for the project
26- Sales management concepts
27- The difference between selling and marketing
28- Preparing a sales plan
29- How to be a successful salesman
30- Job analysis and planning
31- Job description and personal interviews
32- Basics of financial management
33- Applied studies and practical cases
34- Fundamentals of international operations management
35- The difference between management at the international and local levels
36- The World Bank and the Monetary Fund
37- WTO
38- Analysis of the international business environment
39- Working in multinational companies
40- Global value chain
41- Global industries
42- How to make a company international
43- Patterns of entry into foreign markets
44- International marketing
45- Applied studies and practical cases
46- Introduction to hospital management
47- The difference between business administration and hospital administration
48- Planning in health care institutions
49- Organization in health care institutions
50- Guidance in health care institutions
51- Oversight in health care institutions
52- Quality management in health care
53- What is risk management and its importance?
54- The difference between risk management and crisis management
55- Risk management strategies
56- Financial risk management
57- Applied studies and practical cases